533 - 9 Techniques to Measure the Success of Virtual Training

Friday, May 14, 2021
Virtual Classrooms

According to an ATD study on evaluating learning, organizations reported that only 58% of technology-based learning programs are measured at Level 1, 51% at Level 2, and only 18% at Level 3. This means that more than 80% of virtual learning programs are lacking post-event success measures. Most organizations (at least 86%) are investing in virtual learning, but only a few are finding out if these programs are adding value to the business. It could be due to lack of resources, lack of time, lack of knowledge in how to capture these results, or many other reasons. In my experience, it's often because evaluation decisions are either left up to chance, or left until after the program has rolled out.

In this interactive session, you will learn nine techniques to evaluate results of your virtual training programs. Each technique will include an overview of the approach, a short 'real world' example of an organization who uses that strategy, and practical tips on how to apply it to your virtual programs. The session will begin with a discussion of what's meant by "effective" or "successful" virtual training. You'll get a high-level overview of five different evaluation strategies (D. Kirkpatrick's 4 levels, J. Kirkpatrick's ROE, Brinkerhoff's Success Case, Thalheimer's LTEM, and Phillips' ROI) that could be used in your approach. Then, you will learn the nine specific, practical things that you can do to measure the success of virtual training. These nine items include: Things to do before a virtual class starts, such as define the business problem, and determine measurable outcomes; two things to do during the class, including ensuring everyone knows the expected outcomes, and how to use the platform tools creatively; and three follow-up actions to take, like ask questions about the platform, presenter & program, check for application, and focus on measurable/observable behaviors. At the end of this session, you'll leave with an evaluation strategy planning tool, along with at least nine practical things to do in your next virtual program.

In this session, you will learn:

  • How to define your organization's definition of "success" for your virtual training programs
  • To create an evaluation strategy for your virtual classes
  • How to use virtual classroom tools to capture learning metrics
  • How to measure learning outcomes using three post-virtual class activities

Technology discussed:

Zoom, Adobe Connect, WebEx Training Center, GoToTraining

Cindy Huggett, Principal Consultant - Cindy Huggett Consulting

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