Designing Digitally's Serious Games Summit



Monday, March 30, 2020

Designing Digitally's Serious Games Summit

Designing Digitally’s Serious Games Summit is ideal for learning and development professionals looking for an innovative and engaging way to educate their workforce. This one-day event explores the basics of serious game planning and development, providing insight to ensure effective game-based learning implementation and delivery. 

We will start with an introduction of serious games and discuss the science behind why they work. Then you can learn the best practices for using serious games in corporate training, common mistakes to avoid, and how to leverage intrinsic and extrinsic rewards in learning solutions. 

Explore crucial KPIs that should be tracked, as well as how to track them, and see real examples of how other companies are utilizing game-based learning to reach learning objectives and improve training ROI. 

It will provide hands-on experience—building progress bars and other popular game mechanics using Adobe Captivate and Articulate Storyline—and offer expert advice to level-up your training. Immerse yourself in the technologies of the future, such as augmented and virtual reality, as you test out live examples of game-based learning courses. Walk away with an educational game that you can play with your team, and have the confidence to know serious games are the right choice for your workforce.

See you there! 


Time Planning and Implementation Track Design and Development Track
8:30a – 9:00a Intro to DDINC and SGS Welcome / Introduce Team
9:05a – 9:30a An Introduction to Serious Games (Andrew)
9:35a – 9:55a The Science Behind Serious Games: Why they Work (Nick)
10:00a – 10:15a Break
10:15a – 11:05a The Do's and Don't of Serious Games for Corporate Training (Nick) Design Strategies that Boost Knowledge Retention (Andrew)
11:10a – 11:30a Leveraging Intrinsic and Extrinsic Rewards in Employee Training (Nick) Design Elements that Impact Learning: The Good, The Bad, and The Ugly (Andrew)
11:35a – 11:55a Game Mechanics and How They Increase Learner Motivation (Andrew)
12:00p – 1:00p Lunch
1:00p – 2:00p Game Mechanics Card Game (Andrew)
2:05p – 2:25p Key KPIs and How to Effectively Track Them in Serious Games (Nick) Designing Game Mechanics in Captivate (Greg)
2:30p – 2:45p Break
2:45p – 3:15p How Companies are Increasing Training ROI with Game-Based Learning (Nick) Designing Game Mechanics in Articulate (Greg)
3:20p – 3:50p Q&A—Next Steps: Beginning a Serious Game (All)
3:55p – 4:30p Game Play—Handing Out Certificates—Social Hour (All)




Greg Wark, Designing Digitally

Greg Wark is a gamification specialist and 3-D developer at Designing Digitally, with over 10 years of experience within the company. He works across many different platforms—from second-life to virtual reality. He has a deep love for games and spends his free time with local game dev groups, as well as working on his own personal game projects. 


Nick Taylor, Designing Digitally

Nick Taylor is the director of development at Designing Digitally. With his background in interactive media development, Nick has taken on various roles—from visual development and instructional design to project management. He currently supports staff and clients to ensure the satisfaction of the companies Designing Digitally partners with, and the success of all projects.


Andrew Hughes, Designing Digitally

Andrew Hughes is the president of Designing Digitally, a professor at the University of Cincinnati, and a consultant for ACICS and HLC as a curriculum evaluator. Andrew's mission is to deliver innovative learning solutions that educate in a way that allows individuals to retain information effectively and be engaged throughout the learning experience.


Do More and Save More!

Save $100 on Designing Digitally's Serious Games Summit registration when you also register for Learning Solutions 2020—in addition to all other discounts for which you may qualify!

Register Now


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Pre-Conference Activities

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Hotel Information

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Who Should Attend

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